Sponsor Spotlight:McDonald's, Omega, Next, Panasonic, Coca-Cola
(ATR) McDonald's responds to criticism of Olympic commercial... Omega's Olympic ad... London 2012 Signs on New sponsor.

BP Fueling Olympic Awareness
(ATR) BP – the U.S. Olympic Committee's newest sponsor – plans to use its sponsorship to raise public awareness of the Olympics between Games.

Samsung Delivers Via Wireless for Vancouver Olympics
Worldwide sponsor Samsung Electronics hopes to bring the Winter Olympics closer to the public with statistics and information delivered directly to mobile devices.
