
It seems that platforms are adding features to know what content is better, or not relevant to users. Just yesterday, Netflix unveiled its new 'Love It' button; a new button that will offer subscribers to make a difference between the content they like and those they like enchant. Recently, Twitter announced the 'Dislike' button, and it looks like TikTok has decided to jump to the same goal. This was confirmed by the social network itself, which makes it clear that this is a beta feature.
Through a post on its official blog, the company has included a Dislike button in its Community Guidelines, which details some of the ways TikTok enforces security policies on its platform.
At this point, the company has yet to explain how the 'Dislike' button will work in the app. However, some people have posted photos where they already have them. From what you can see, this feature will not be used to rate videos; but comments within them will be used. Something quite similar to what Twitter did with the same button in its app.
“There is no finish line when it comes to keeping people safe, and our latest report and continuous safety improvements reflect our ongoing commitment to the safety and well-being of our community. We look forward to sharing more information about our ongoing work to safeguard our platform,” TikTok explains in its official statement.
Of course, TikTok has made it clear that neither the author of the comment nor the rest of the users will know the number of 'dislikes' that have been given.
In fact, in the screenshot uploaded to Twitter, you can see that the number of likes continues to appear, which is not the case with the new feature.
TikTok wants its users to maintain harmony on the social network
'I don't like' have been debated for a long time. In fact, a few months ago, YouTube decided to remove the dislike counter from all videos on its platform. In this way, the only people who have access to the funds are the creator of the video and no one else.
The measure has been widely criticized by both creators and consumers, but it seems that the waters have calmed down.
However, in the case of TikTok, it seems that the functionality is much more limited. In fact, this appears to be a feature, which instead of helping users commit acts of vandalism or harassing a person, is intended to alert platform moderators to potentially harmful content or unrelated to the rest of the social platform.
“We have begun to test a way to allow individuals to identify comments that they consider irrelevant or inappropriate. This information from the community will add to the range of factors we already use to help keep the comment section always relevant and a place for genuine participation,” the report states.
The feature is also used to categorize comments in the app. This will also allow creators to have more control over which one of them shows more than others.
The statement concludes by saying: “To avoid creating unrest among community members or demoralizing creators, only the person who has registered a “dislike” in a comment will be able to see that they have done so.”
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