
(ATR) Nippon Life Insurance and Tokio Marine & Nichido are the latest sponsors of the Tokyo Olympics.
Both are Gold Partners in the insurance categories. Nippon Life Insurance and Tokio Marine & Nichido are already top-tier partners of the Japanese Olympic Committee.
They become the seventh and eighth domestic sponsors of the 2020 Games, surpassing the six partners Rio 2016 secured for next year’s Olympics.
Commenting on the Nippon Life Insurance deal, Tokyo 2020 president Yoshiro Mori said: "The continued support of such an illustrious company is very encouraging for Tokyo 2020 in our efforts to deliver a successful 2020 Games."
Earlier in the week, Tokyo 2020 unveiled JX Nippon Oil & Energy as its sixth national sponsor.
A trio of deals were announced in February – Canon, NEC and Fujitsu became Gold Partners. Asahi Breweries and Nippon Telegraph and Telephone Corp inked domestic sponsorships in January.
Tokyo 2020 aims to generate more than $1.3 billion from domestic sponsors.
Reported by Mark Bisson
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